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On June 18, 1998, they opened the doors to their first location, totaling just 2,100 square feet (including the warehouse and sales floor) inside the Almeda Mall, with only Owner & CEO, Sam Zavary and one other employee. After 16 months of hard work and dedication, a second location was opened in southwest Houston. The second location, originally at Gessner and Southwest Freeway, was somewhat larger at 7,000 square feet as customer demand, as well as satisfaction, grew. In just over a year of determination and increased sales, the southwest location expanded by more than double to 18,000 square feet in December of 2000. In February 2001, Exclusive Furniture began expanding its marketing strategy to television. Soon, “Super Sam” took over the television airwaves with his trademark slogan “Where Low Prices Live! ”The increased exposure allowed them to expand to a third location: this time in Northwest Houston.